Social Media Manager and Executive Communications

I’ve spent the last decade helping brands find their voice and, more importantly, helping audiences want to listen. With 10 years of experience in social media and community growth, I build strategies that amplify brand stories, turn executives into thought leaders, and create communities that actually care. My favorite metrics are engagement, retention, and that moment when someone comments, “This post gets it.” I once helped a Microsoft executive grow their following by 700% in 8 months, which sounds impressive until you realize most of that time was spent translating tech-speak into something humans might actually enjoy reading. I specialize in influencer partnerships, AI-assisted content creation, and data-driven storytelling that blends creativity with credibility. Think of me as the social strategist who speaks fluent analytics but still believes good writing can save the day. I’ve worked across technology, entertainment, and cybersecurity with brands like Microsoft, TiVo, and PlayStation, leading teams, managing paid and organic campaigns, and translating insights into stories that connect. I also talk about Lord of the Rings a lot. Because marketing, like Middle-earth, is all about fellowship, resilience, and occasionally walking into Mordor with a deck and a deadline. Core Strengths: 👉 Social Strategy and Storytelling 👉 Paid and Organic Campaigns 👉 Community Engagement and Influencer Relations 👉 Analytics and Reporting (Google Analytics, Sprinklr, Tableau) 👉 AI and Copilot Content Development 👉 Crisis Communication and Brand Voice Building Fun fact: I once played Borderlands for eight hours straight. Don’t tell my mom.