SUMMARY Orchestrator of breakthrough digital solutions that build brand, increase engagement and provide clients with strategic metrics. OVER $100M PROJECT LEADERSHIP | 10+ MAJOR PROJECTS PER YEAR OWNERSHIP I have nearly 30 years’ experience in understanding and translating client goals & objectives into high-impact digital marketing experiences. Developer of trusted, long-term powerful client relationships by consistently delivering unparalleled quality and results. Creator and leader of high-velocity teams who deliver through motivation, creating accountability, providing clear direction and capitalizing on talent strengths. Work cross-functionally with client teams, independent agencies, vendors and client partners to provide seamless integration and eliminate roadblocks. I provide unrivaled service by acting as a strategic partner and consensus builder including educating clients’ leadership, sales and marketing teams on: - How objectives tie to website and digital presence - Understanding and effectively utilizing their digital tools - Defining and implementing both short and long-term plans Strengths: - Integrated marketing plan consulting - Mission critical project leadership - Monitoring and evaluating DM trends and cutting-edge technologies - 360 strategy capability including infrastructure, KPIs, proactive scalability - High engagement with 3rd parties and agencies Core proficiencies: - Optimization of sites, channels and processes - Data-driven marketing segmentation techniques - Highly targeted programs - Ground-up digital marketing development - Site enhancements and tuning - Website scaling - Customer portals - Landing pages - User flows - Product funnels