From reshaping digital banking to redefining business finance, Alexander Emeshev has been at the forefront of financial innovation. As co-founder of Vivid Money, he leads product development and operations, driving scalable, customer-centric solutions that transform how people and businesses bank. Before founding Vivid, Alexander led the digital transformation of several major banks. As Executive Director at Kaspi Bank, he spearheaded business expansion and digital strategy. At Tinkoff Bank, he played a key role in scaling digital products, shaping the future of fintech, setting the foundation for his work with Vivid. Under his leadership, Vivid evolved from a B2C fintech into a top European business bank, bringing the speed, simplicity, and affordability of retail banking to SMEs. Today, Vivid provides an integrated financial platform with competitive pricing, treasury management, and seamless connectivity between private and business banking. Backed by Greenoaks Capital and DST Global, Vivid is among Germany’s top three business banks, shaping the future of SME banking in Europe.