An accomplished marketing leader, growth advisor and strategist, and Web3 advocate - with a career built on scaling ambitious brands and businesses across both Web2 and Web3. • Built and led high-performing marketing teams from the ground up (0 to 40+) • Designed and executed go-to-market strategies across multiple blockchain ecosystems • Drove over 1000% paid user growth during challenging bear market conditions • Generated $10M revenue in 6 months, including $3.5M from a single Cardano metaverse launch 20 years in Web2, 5 years in Web3 - brands and organisations I’ve worked with include: • Legendary Studio & Paramount Pictures • Dynamite Entertainment • Williams F1 • Binance, Gemini, Coinbase, Huobi, KuCoin, Uniswap, CoinMarketCap • Ethereum, Polygon, Avalanche, Cardano Projects: • Layer 2 launches • ICOs • Blockchain gaming • DAOs • Metaverse & NFTs (including music and arts) Beyond Web3 marketing, I act as an advisor and remain deeply passionate about decentralisation and the future of finance, supporting the creation of ecosystems that challenge convention and deliver measurable impact for both businesses and communities. I’m committed to helping drive the mass adoption of Web3 by bringing a professional, authenticity, structured approach to how we collaborate - with our clients, our teams, and the wider community.