With a solid grounding in branding and negotiations, my career has evolved through a spectrum of roles from business ownership to spearheading marketing and public relations efforts. At Desinova Studios, my expertise in creating compelling brand narratives has been pivotal in enhancing our market presence. In parallel, my role as the PR Manager and Executive Deputy to the General Manager at the Euro Nordic Funding Alliance (ENFA), has allowed me to leverage negotiation skills in managing public relations, ensuring our messages resonate effectively with diverse audiences. Here I specialize in driving strategic communications and managing high-impact projects. With a strong background in public relations and executive management, I am dedicated to enhancing our organization's visibility and fostering key partnerships. My role involves coordinating with stakeholders, leading PR initiatives, and supporting the General Manager in executing ENFA's mission to promote sustainable funding solutions across the Nordic region. The journey of founding DI.DI.BO. honed my entrepreneurial spirit, where I successfully scaled the brand fourfold within two months through insightful branding and cost-effective marketing strategies. This experience has instilled a deep understanding of the power of visual storytelling and customer engagement in building a loyal consumer base. Now, based in Norway, I am committed to driving growth and innovation for both ENFA and Desinova Studios.