Dan is a journalist turned growth marketing leader with 10+ years of experience including 5 years leading teams. He leverages his DTC, CPG, agency, ad tech, and media industry expertise to scale high-growth startups and brands, exceeding target KPIs such as his Silicon Valley buzzword quota. Dan brings a journalist's edge to growth marketing, investigating funnels like he would investigate the news. He leads and mentors teams in: - paid media (Meta Ads, TikTok Ads, Google Ads, native ads) - creative strategy - content marketing - conversion rate optimization (CRO) - copywriting - search engine marketing (SEM) - search engine optimization (SEO) - email marketing - and more! Dan loves to sink his teeth into new, creative projects and always learns from failure. As a retired Apple Genius, there are few Apple devices he can't fix, though he'll probably just tell you to turn it off and on again. Dan enjoys long walks on the beach and referring to himself in the third person. He is a 3x #girldad and 1x #dogdad.