
For more than two decades I’ve worked closely with organizations to identify new opportunities for growth and turn customer insights into new products, services, and businesses. Like the diverse teams I lead, my hybrid background spans traditional boundaries and includes applied anthropology, design planning, organizational psychology, and growth strategy. I excel at crafting engagements and leading teams to not only deliver growth, but also create cultures of innovation in the process, enabling them to achieve repeatable and sustainable success. My work has been profiled in the New York Times, Bloomberg BusinessWeek, AdAge, and the San Francisco Chronicle, among others. I am a frequent speaker and have taught and guest lectured in several Masters of business and design programs in the US and Mexico.
wellsfargo.com
jumpassociates.com
gymboree.com
edu.mx
method.com
cca.edu
accenture.com
Montara, California, United States
Executive Director / Principal
Wells Fargo
• www.linkedin.com/company/wellsfargo
Jan 2020 - Present
Menlo Park, California, United States
Strategic Advisor
Quality Things
• www.linkedin.com/company/quality-things
Apr 2024 - Present
San Francisco, California, United States
Founder
BSIDE
• www.linkedin.com/company/bsideco
Feb 2017 - Present
San Francisco Bay Area
Professor, Masters of Business Innovation
CEDIM México
• www.linkedin.com/company/cedim-mexico
Oct 2013 - Present
Monterrey and Mexico City, Mexico
Adjunct Professor
California College of the Arts
• www.linkedin.com/company/california-college-of-the-arts
Apr 2018 - Jul 2019
San Francisco Bay Area
SVP of Strategy
Scansion Inc
• www.linkedin.com/company/scansion
Sep 2013 - Jan 2017
San Francisco Bay Area