NexusDMC relies on over 20 years of leadership and marketing expertise honed in the aviation and tourism industries. As Senior Vice President for North Asia, the focus is on advancing commercial strategies, managing large-scale projects, and fostering partnerships to drive expansion in key markets. The role emphasizes collaboration to achieve sustainable growth and enhance regional impact. At AirAsia, contributed to market entry, operational excellence, and regulatory compliance strategies to solidify brand presence across Hong Kong, Macau, and China. Leveraged marketing and sales acumen to navigate complex challenges, consistently achieving impactful outcomes. Dedicated to building forward-thinking strategies that align with organizational goals and regional dynamics.