As an experienced executive for digital advertising agencies, I bring both domestic and global experience developing marketing strategies that have positively impacted brands. Additionally, I am well-versed in the development of both online and offline marketing strategies and measuring their impact. I have worked with clients like LG, Intuit, Visa, L'Oreal USA, Microsoft, Hewlett Packard, Xbox, Palm and Verizon, which allows me to build strategic marketing plans for consumer, business-to-business and technology businesses equally well. I have a background in both research and information systems, which fuels my knowledge in database marketing, data modeling and segmentation, reporting and marketing database design. My career has always included honing, shaping and interpreting data sets into the information necessary to help companies make informed decisions about their future. As such, I am a solutions-oriented marketer focused on the success of my clients’ efforts and ensuring that they are pursuing the most creative, viable and insightful paths for their brand. Specialties: strategic marketing planning, digital media and marketing, agency operations, research and target insights, cross-media integration, measurement and analytics, negotiation, creative integrated media solutions