My executive experience across leading crypto organizations provides unique insight into what drives success in this rapidly evolving sector. At CoinShares, I serve on the Executive Committee while managing investor relations and global communications, developing firsthand understanding of institutional investor perspectives and effective value proposition messaging. Additionally, as Managing Director of our French entity, I navigate regulatory complexities while leading a team of 20. Previously at Ledger, I scaled marketing from 4 to 40 team members during hypergrowth, contributing significantly to the company's Series B and Series C narrative. This hands-on experience building a category-defining company offers practical perspective on sustainable growth drivers. My comprehensive knowledge spans institutional products (ETPs, hedge funds) to frontier technologies (DeFi, DePin, NFTs), enabling thorough evaluation of opportunities with both technical depth and market awareness. Having operated at the executive level through multiple market cycles, I've developed pattern recognition for identifying promising teams and technologies in this complex landscape.