Aysun is a business executive / product leader and ex-founder with over 16 years of experience in leading teams, products, and businesses across various industries (web3, fintech, ad tech, B2B software, web infrastructure). Drawing from her experience across industries and varying sizes of organizations - from Fortune 500 companies to startups, she combines enterprise-level product strategy with practical startup execution. She has a strong track record of driving revenue growth and innovation through new technologies and business models, launching and scaling products, and developing effective go-to-market strategies while ensuring operational excellence. Currently, she is a Senior Director of Product Management at Circle leading USDC growth efforts shaping the future of digital assets and finance through innovation in payments, trading, savings, and financial access globally.