
Hey! I'm Anurag, a strategic product designer & visual artist focused on enhancing user retention, while passionately delving into realms like 3D visual & motion design, immersive computing, Gen AI, and marketing. I currently lead growth & retention initiatives at Flipkart on specific categories. I previously lead retention including revamping Flipkart Plus, the loyalty program that rewards users for their purchases and the launch of Flipkart VIP, a paid membership meant to provide power users exemplary rewards for their trust on Flipkart. I'm currently also responsible for enhancing the experience of SuperCoins - the reward currency on Flipkart. I have a Bachelor of Technology degree in Information Technology from Narsee Monjee Institute of Management Studies, a Product Management certificate from ISB and a User Experience Nanodegree from Udacity. Previously, I worked with TING Works & Vodafone Idea through Lollypop Design Studio, where I led design projects spanning domains like e-commerce, manufacturing, logistics, and entertainment.
blinkit.com
ting.in
flipkart.com
traya.health
lollypop.design
designstack.com
recircle.in
Bengaluru, Karnataka, India
Senior Product Designer
Blinkit
• www.linkedin.com/company/letsblinkit
• Full-time
Nov 2024 - Present
Gurugram, Haryana, India
Senior Product Designer
Flipkart
• www.linkedin.com/company/flipkart
• Full-time
Feb 2024 - Nov 2024
Bengaluru, Karnataka, India
Product Designer II
Flipkart
• www.linkedin.com/company/flipkart
• Full-time
Apr 2022 - Jan 2024
Bengaluru, Karnataka, India
Associate Senior UX Designer
Lollypop Design Studio
• www.linkedin.com/company/lollypop-studio
• Full-time
May 2021 - Mar 2022
Mumbai, Maharashtra, India
User Experience Designer
TING
• www.linkedin.com/company/ting
• Full-time
Aug 2020 - May 2021
Mumbai, Maharashtra, India
Design Intern
Tatva Health
• www.linkedin.com/company/trayahealth
• Internship
Feb 2020 - Aug 2020
Mumbai, Maharashtra