Chief Marketing Officer @ Bloomreach | Executive Board Member @ MACH Alliance | Building the future of AI-driven marketing

I am the Chief Marketing Officer at Bloomreach, a leading provider of SaaS solutions that help e-commerce companies grow their revenue, loyalty, and efficiency by delivering personalized and relevant experiences across marketing automation, product search, and merchandising. I also serve as an Executive Board Member at the MACH Alliance, a not-for-profit industry body that advocates for open and best-of-breed enterprise technology ecosystems. With over 20 years of experience in B2B SaaS marketing, I have built and led high-performing teams, developed and executed global marketing strategies, and generated demand and supported sales for innovative and customer-centric solutions. My core competencies include marketing communications, new business development, brand positioning, and product marketing, which I use to create and communicate value for our customers and the businesses I serve. I also leverage AI and data to personalize and optimize customer touch-points, and empower my marketing team to be agile, creative, and effective. I am passionate about marketing and technology, and I enjoy working with and mentoring like-minded professionals who share my vision of driving growth and innovation in B2B SaaS.