
Profile is literally AI slop. Builder. Leader. Occasional Firestarter. Full-spectrum technical leadership from the battlefield to the boardroom.
I’ve led large-scale internet initiatives you’ve definitely used — and launched startups you probably haven’t (yet). I move between engineering, product, ops, design, and strategy without losing the thread. Whether it’s building from zero, turning around a stalled team, or decoding the signal in a sea of data — I’ve been there. More than once. Started working Agile in ‘01, back when it still had teeth. These days I see a lot of cargo cults and ceremonies. We need outcomes not rituals. By 27, I was embedded as the senior technical advisor to a JSOC task force overseas. Before that, I learned to move fast and lead from the front. Since then, I've spent decades building systems — digital, human, and hybrid — across sectors. If there’s a common thread, it’s this: I ship. Always have.
photon.com
goo.gle
army.mil
wmg.com
merckgroup.com
televisa.com
wsj.com
Austin, Texas, United States
Chief Technology Officer
jsoc.ai
Aug 2024 - Present
Austin, Texas Metropolitan Area
CTO, Joint Venture
• www.linkedin.com/company/google
Mar 2019 - Aug 2024
Austin, TX
Vice President of Software Engineering
Photon
• www.linkedin.com/company/photon-interactive
Apr 2018 - Mar 2019
Dallas/Fort Worth Area
COO (product and marketing focus)
Verifide Technologies, Inc.
• www.linkedin.com/company/verifide-technologies-inc-
Jun 2014 - Apr 2018
San Francisco Bay Area
Founder and CEO
Presentista
Nov 2010 - Jun 2014
Principal Consultant
Alexander Ross Consulting
Sep 2004 - Nov 2010
Digital Strategy Consultant
Merck
• www.linkedin.com/company/merck-group
Oct 2009 - Mar 2010
Founder, Head of Product
California Media Labs
Apr 2008 - Dec 2008
Product Development/Business Development
Rising Star Partners
May 2007 - Mar 2008
Interim CEO
Lucid Data
Nov 2000 - Mar 2001
deloitte.com
rightsline.com