Brand Strategy Associate at Macy’s

As a previously aspiring ballerina, I’ve always been drawn to the art and beauty of storytelling. I use my creative, empathetic, and analytical nature to discover and articulate meaningful insights and further brand narratives. I constantly immerse myself in trends that can inspire new ideas and possibilities. And being a dual citizen of the U.S. and Spain, I’ve always been interested in cultural intersections. I have brand strategy experience across many different industries including health and wellness, entertainment and streaming, CPG, financial services, nonprofit, beauty, retail, fashion, and B2B.