I am the Founding Partner & Group CEO of Primero Group, a digital transformation consulting and services group that currently operates and manages 6 independent practices with vertical expertise across digital strategy, customer experience (CX), data engineering, enterprise applications, cloud infrastructure and digital experiences. Primero Group works with mid to large enterprises and PE funds in strategising digital operating models and innovation strategies primarily focused within the logistics, financial services, healthcare and manufacturing industries. Along with our M&A team, I am also involved in: 1) Exploring new M&A opportunities within the technology consulting and professional services space driven by our hypothesis focused on value creation through group synergies, leadership development, financial restructuring and go to market excellence. 2) Structuring co-build deals with market leaders in a fragmented enterprise software whitespace that not only creates value for our clients but also be a possible spin-off enterprise software IP that generates a new digital revenue stream. 3) Working with PEs and VCs on turnaround deals focused on under performing Enterprise SaaS assets on their portfolio where we bring full management capabilities and co-invest turnaround capital with a clear path to exit and value creation. We have experience of quite a few such deals, including 3 private sale exits and 1 strategic merger with a NASDAQ listed entity.