Product & Strategy @Tiktok Shop

Results-driven professional with extensive experience in optimizing large-scale budgets, driving strategic initiatives, and delivering impactful outcomes in cross-functional environments. Adept at leveraging data analytics, A/B testing, and actionable insights to enhance ROI and improve operational efficiency. Skilled in collaborating with diverse teams, including legal, PR, and product, to revamp strategies, redesign user experiences, and boost engagement metrics. Known for managing high-stakes programs, presenting insights to leadership, and implementing innovative solutions that drive business growth and customer satisfaction. Passionate about fostering transparency, building trust, and delivering measurable results in dynamic, fast-paced settings.