Director of Customer Analytics

Foursquare • New York, NY, USA

Last updated 3 weeks ago

•

$190K—$225K

Foursquare

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VC-Funded

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Job description

Location

New York, NY

Employment Type

Full time

Department

Sales

Compensation

Base Compensation $190K – $225K • Offers Commission

About Foursquare

Foursquare is the leading independent location technology and data cloud platform, helping businesses connect the digital and physical worlds with precision and purpose. Our products power everything from market analytics to targeted experiences, relied on by some of the world’s most iconic brands.

But what makes Foursquare truly special is how we work. We're a team of builders, problem-solvers, and collaborators who care deeply about impact – both in the products we ship and the way we show up for each other. Great outcomes come from strong collaboration and shared ownership, and we believe growth happens through real challenges – whether that’s leveling up a skill, tackling unfamiliar problems, or pushing a project forward in a new way. If you're excited by cutting-edge tech and a culture that values both autonomy and teamwork, you’ll thrive here.

About the Position

Foursquare is looking for a tech-savvy Director of Customer Analytics to join our team in our New York office; on a hybrid schedule of Tuesday, Wednesday, Thursday in office.

You will partner up directly with the Sales and Customer Operations teams to power our Measurement / Attribution offerings. This role bridges deep technical skill with client-facing storytelling - helping translate complex data into actionable insights that drive advertiser success and strengthen Foursquare’s market leadership.

You will serve as a go-to expert on measurement science, guiding our sales teams in positioning, diagnosing client reporting challenges, and crafting narratives that bring Foursquare’s data to life. You’ll also represent Foursquare in the broader marketing analytics community, contributing to industry events, panels, and thought leadership that advance our reputation as a trusted authority in location-based measurement.

This role will aid to bridge a gap in technical product understanding between engineering and data science and the sales organization.

In this role you'll focus on

Sales & Client Enablement

Partner with New Logo (Account Executives), Existing Business (Account Managers) sales teams and our Partner Managers managing our channel partnerships to develop and present data-driven insights that reinforce the value of Foursquare’s measurement and attribution solutions.
Build and maintain scalable query templates and dashboards to support pre-sale insights and post-campaign storytelling.

Translate complex statistical analyses into clear, visually compelling narratives that support sales pitches, renewals, and strategic client recommendations.

Collaborate with Marketing & Enablement to standardize best practices for measurement storytelling across verticals (Retail, QSR, CPG, Auto, etc.).

Client Diagnosis & Reporting Excellence

Troubleshoot discrepancies and data integrity issues in campaign reporting; liaise with Product, Engineering, and Activation to ensure accurate and timely delivery.
Conduct deep-dive analyses to explain performance variations, validate model outputs, and identify optimization opportunities.
Provide consultative expertise to key clients and agency partners on how to interpret Foursquare’s metrics versus industry benchmarks.

Thought Leadership & Industry Engagement

Represent Foursquare as a measurement expert at client summits, trade conferences, and industry events.
Collaborate with Marketing to publish whitepapers, case studies, and blog posts on advanced measurement methodologies and attribution innovation.
Monitor industry trends (privacy, MMM, incrementality testing, retail media networks) and distill insights for internal education and external positioning.

Cross-Functional Collaboration

Partner closely with Product, Data Science and Engineering to influence roadmap priorities based on client feedback and emerging needs.
Work with GTM leadership to continuously evolve Foursquare’s measurement narrative and strengthen differentiation in the market.

6+ years of experience in marketing analytics, ad measurement, or data science (preferably within ad tech, martech, or digital media).
Deep understanding of attribution models, lift studies, MMM, and campaign performance metrics.
Hands-on experience with SQL, Excel, or BI tools; deep understanding of Python/Pyspark
An excellent understanding of data science and machine learning concepts, with hands-on experience with a broad range of research & analytics tools
Strong storytelling and presentation skills; confident in client-facing and industry-facing environments.
Curiosity, rigor, and passion for uncovering insights that move the business forward.
Bachelor’s or Master’s degree in Statistics, Data Science, Mathematics, Economics, Computer Science, or a related quantitative field - is considered a great plus
Curiosity, rigor, and passion for uncovering insights that move the business forward.
Your own unique talents! If you don’t meet 100% of the qualifications outlined above, we encourage and welcome you to still apply!

Flexible PTO - take the time you need to rest and recharge
Comprehensive healthcare - industry-competitive medical, dental, vision, and life insurance
401(k) with company match - invest in your future with support from Foursquare
Family planning support – access fertility and family-building programs through Carrot
Growth Investment Program – funding and resources to support your personal and professional development
Tech setup – we’ll provide a company laptop and the essentials to help you get up and running smoothly
Hybrid work schedule – in-person collaboration on Tues/Wed/Thurs for hybrid roles (remote roles excluded)

At Foursquare, we’re committed to offering competitive pay and benefits that reflect market standards and the unique strengths each candidate brings. Actual compensation is based on a variety of factors, including skills, experience, and office location. We also regularly review our compensation practices to ensure fairness, equity, and alignment with evolving market trends.

The estimated annual base salary range for this role is $190,000-$225,000. The estimated annual total cash compensation range (inclusive of base salary and any applicable cash incentive) is $235,000-$280,000. While final offers may vary slightly based on individual qualifications, we aim to stay within this published range to support pay equity and transparency across the organization.

Salary is just one part of our total compensation package, which also includes restricted stock units, comprehensive health insurance options, and a wide range of benefits.

Foursquare is proud to foster an inclusive environment, free from discrimination. We believe that building the best products starts with bringing together diverse perspectives and backgrounds — it’s how we create better experiences for both our users and our team. We value every voice, and we encourage you to be part of building a company and products we love.

Foursquare is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.

Compensation Range: $190K - $225K