College & Career Readiness Software that Inspires Students | Xello | Icebreaker

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College & Career Readiness Software that Inspires Students | Xello | Icebreaker

College & Career Readiness Software that Inspires Students | Xello

College & Career Readiness Software that Inspires Students | Xello

Xello is engaging college and career readiness software that unlocks every student’s potential by opening their eyes to future possibilities and equipping them with the self-knowledge, skills and confidence to build actionable plans for future success.

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xello.world

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A seasoned CMO with a proven track record of driving growth and innovation in the SaaS, EdTech, and education services sectors. With a passion for storytelling and a deep understanding of digital marketing, I leverage data-driven insights and creative strategies to build compelling brands and generate demand. I have a knack for transforming idea into revenue and specialize in building and modernizing marketing functions through comprehensive transformations, robust MarTech implementations, and world-class team development. My 15+ years of experience blend strategic vision with hands-on execution to deliver quantifiable outcomes, foster global consistency, and drive innovation. Key achievements include: - Driving significant B2B revenue growth and exceeding profitability targets across multiple organizations - Successfully integrating and rebranding companies to create unified global platforms - Expanding existing accounts and growing revenue through strategic ABM initiatives - Leading large-scale digital transformations that enhanced demand generation, sales enablement, and customer experiences As a high-EQ leader, I foster environments of transparency, accountability, creativity, and fun! Expertise: - Data-driven, technology-enabled marketing that drives revenue - Growth strategies that are forecastable across inbound and outbound channels - Brand, competitive positioning, category leadership - Marketing and sales alignment, sales enablement strategies and content - Customer lifecycle, elevating experience at every touch point of the brand journey - P&L management through effective budgeting, forecasting, and spend optimization Always enthusiastic about driving transformative change in education, EdTech and SaaS, I welcome connections to explore how we can shape the future of learning and technology together.

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Product Manager at Statflo