World Design Capital San Diego Tijuana 2024 | 3,692 followers on LinkedIn. Design a better future. | As the World Design Capital of 2024, San Diego and Tijuana will bring together civic leaders, activists, and multidisciplinary designers to address our region’s most pressing challenges by design. The year-long series of public events, conferences, policy summits, workshops, and more will accelerate the exchange of ideas and create opportunity for collaboration among our diverse communities. By leveraging design as both a perspective and change agent, we can transform policy, education, infrastructure, and culture across our region.