Trudenty | 1,060 followers on LinkedIn. Privacy-preserving data sharing for first-party fraud prevention | Trudenty’s Consumer Trust Network helps merchants, issuers, acquirers, and processors collaborate through data sharing to prevent first-party and APP fraud. The network provides a 360 view of a consumer’s fraud risk for friendly fraud, without exposing personal or transactional data. At its core, the Consumer Trust Index is a score that identifies trusted customers and differentiates them from potential fraudsters.