Swinton Group | 11,233 followers on LinkedIn. We’ve been helping people find insurance for 60 years. With friendly faces in our network of branches, combined with online and telephone services which enable a highly personal service, it’s no wonder we serve over one million people, and employ over 3,000 dedicated people Our Swinton story began in 1957, when Ken Scowcroft sold his first car insurance policy, for just five pounds. Back then you bought your motor insurance from the ‘man’ at your door, but Ken had a better idea.