SERIOUS BUSINESS PR | 157 followers on LinkedIn. a creative communications consultancy | Serious Business is a boutique creative communications agency that helps clients deploy innovation and creativity in telling their stories. With clients in fashion, art, design, media and technology, the agency focuses on content and strategies that create headlines and get results. Serious Business believes that PR-able content requires both a deep understanding of who and what influence news and culture, and the ability to apply this editorial knowledge, relationships and sensibility during the communications strategy and development phases.