Second Thought | 243 followers on LinkedIn. Second Thought is a digital media, marketing, and design studio specializing in the creation of online experiences for the publishing, information, and entertainment industries. Our specialties include web sites and online applications, multimedia brand extensions, games, and interactive campaigns built around user-generated content and social media integration. Founded in 2002 by online media veterans, Second Thought merges high-tech with high style in a world where content and communication, media and marketing evolve and recombine with ever-increasing speed and diversity.