Sametz Blackstone Associates | 492 followers on LinkedIn. Brand-focused strategy, content, design, and websites for mission-driven organizations navigating change. | Sametz Blackstone Associates, Boston, is a brand-focused strategy, design, and digital media firm that helps evolving organizations use integrated communications to better connect with their constituencies, build lasting relationships, and successfully navigate change. We work with educational, research, healthcare, and cultural institutions, as well as professional and financial services enterprises. For more than 35 years, we've collaborated with this shared philosophy as our foundation: *Learn enough—by looking inward and outward—through interviews, audits, and quantitative surveys, to understand clients’ goals, challenges, competition, and constituencies (and what those people care about––what influences their decisions) *Craft content and digital strategies through analysis (tempered by years of experience) that make the best use of media, connect constituent passions to organizational priorities, and serve as a basis for developing specific stories that advance and prove big-picture themes *Evolve systems for visual expression that are informed by an organization’s attributes––those that are “owned” and those that are aspirational––that can both build coherence across communications, and have the flexibility needed to “tilt” for different audiences and initiatives *Build whatever needs to be built, whether that involves a complete digital universe or integrated marketing collateral (or simply a brochure!)