Rutgers University Student Assembly | 202 followers on LinkedIn. RUSA is the undergraduate student government at Rutgers University-New Brunswick. | RUSA is the undergraduate student government at Rutgers University-New Brunswick. Founded in 2005, RUSA is the primary representative body that is tasked with advocating for student needs and creating tangible change on campus. Through legislation, Town Halls, student organization allocations, and advocacy efforts, we are able to impact the student experience.