Pretectum | 1,682 followers on LinkedIn. The intelligent choice for good customer data | The Pretectum CMDM platform an MDM for customer data, provides an approach to customer master data management that affords you unified lensed views of your customers and business partners but with the added benefit of unified high precision managed stores of customer data profiles all accompanied by automation and integration. The success of any business can be attributed to customers who indirectly have the ability to make or break a business. They're the lifeblood of any business and help to determine which businesses are successful vs. those that fail.