Perception | 6,590 followers on LinkedIn. Pioneering Science Fiction Thinking to design the future of film, technology, and experience. | Perception was an Emmy-nominated, cutting-edge design studio that pioneered Science Fiction Thinking as a way to architect the future. For almost 25 years, the studio operated at the intersection of two parallel worlds: science fiction—collaborating with trailblazing filmmakers—and science fact—partnering with some of the world’s most innovative technology brands. At its core, Perception used science fiction as a lens to see the world not as it was, but as it could be.