1% for the Planet | 51,703 followers on LinkedIn. Putting people and the planet over profit. | 1% for the Planet is a global organization on a mission to accelerate smart environmental giving so that our planet and future generations can thrive. Over the last decade, our network has grown to span more than 100 countries and 65 industries. Today, 1% for the Planet certification is one of the most trusted frameworks for environmental philanthropy, with more than $845 million in giving certified to date.