Emma – The Sleep Company | 78,652 followers on LinkedIn. Awaken Your Best | We are Emma - The Sleep Company. Founded in 2015, we’ve grown into the world’s largest D2C sleep brand, available in over 35 countries with more than 25 stores across Europe. Recommended by leading consumer associations in EMEA, APAC, and the Americas, we develop the best sleep comfort products that empower our customers to awaken their best every day.