JM Associates | 91 followers on LinkedIn. Reimagining and Transforming Higher Ed | JMA is an advising and consulting firm to higher education and not-for-profits. For more than 30 years, organizations have been engaging us to transform and improve processes and services, help create and implement major initiatives and related projects, strategically reduce costs, and transform organizational culture. Our principals bring more than 100 years of combined experience to our engagements.