FMCG Direct | 8,605 followers on LinkedIn. FMCG is a data-driven marketing agency with decades-long experience helping clients gain the competitive edge they need | FMCG Direct is a data-driven, omni-channel marketing services company. We develop and deliver exceptional direct marketing campaigns. Our distinctive capabilities enable banks, investment firms, insurance companies and other financial institutions to profitably acquire, cross-sell and retain consumer and small business relationships.