Daxue Consulting | 7,502 followers on LinkedIn. We are a China-focused market research firm offering cross-border strategy consulting headquartered in Shanghai. | Daxue Consulting is a market research and strategy consulting firm focusing on the Chinese market. Through our four pillars of market research, marketing strategy, management consulting, and branding, we guide businesses to holistic growth in China and beyond. Contact us at dx@daxueconsulting.com for China market research, consumer research, branding, brand naming, and crafting your China market strategy.