The Spun | 547 followers on LinkedIn. The Spun, founded in 2012, is an independent sports publication that reaches over 8 million people per month. | The Spun, founded in September of 2012, is an independent sports blog that brings you the most interesting athletics stories of the day. The publication, which reaches over 8 million unique readers per month, focuses on the social media aspect of the industry. Currently, it has eight full-time writers and a number of contributors churning out content for your viewing pleasure.