Boys In Mind | 198 followers on LinkedIn. A youth-led strategy working to challenge stereotypes and empower young people to show their vulnerability. | Boys in Mind is a youth-led strategy which aims to challenge negative stereotypes surrounding male mental health, promote positive images of boys and young men, and reduce suicide. We believe that nobody should feel ashamed of talking about their feelings and asking for help when they are struggling. We believe that by understanding and addressing the particular barriers boys and young men face and challenging unhelpful notions of what it means to be a man we can begin to improve male mental health and ultimately reduce male suicide rates.