Etam China | 8,037 followers on LinkedIn. Etam China is a member of Etam Groupe, Europe’s first and largest women’s lingerie retailer. With over 100 years of innovation and 4,000 stores across 50 countries worldwide, Etam Groupe has been a major player in women’s lingerie and ready-to-wear fashion since 1916. Etam China was one of the first international fashion companies to come to China in 1994.