WideOrbit: The World's Leading Premium Ad Management Platform | Icebreaker

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WideOrbit: The World's Leading Premium Ad Management Platform | Icebreaker

WideOrbit: The World's Leading Premium Ad Management Platform

WideOrbit: The World's Leading Premium Ad Management Platform

WideOrbit's technology platform creates media transaction value for TV and radio broadcasters, national TV networks, digital publishers, and advertisers.

19 members

Contact info

Link

wideorbit.com

Members

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It's all about the customer - achieving their goals by listening and developing a plan to help them get the results they want. I am an experienced marketing professional consistently exceeding customer-driven goals on the front lines and behind the scenes. Specialties: Market research and analysis, customer service and customer satisfaction, business development, marketing plans, media planning, wellness coaching

Melissa Milovina

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20+ years of recruitment experience within the professional services and high-tech arenas. Providing full-cycle recruitment services to a broad base of corporate clients. Works closely with clients to understand their needs, define recruitment criteria and develop a sourcing and hiring strategy.

Devlin Jefferson

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Specialties: Product Management, Advertising Operations, Sales Planning, Business Development

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Recruiting Leader and Executive Recruiter

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As a transformative leader in digital strategy and change management for top CPG brands, I propel media and marketing strategies that amplify business performance and optimize ROI. My expertise spans Retail Media, DTC & Digital Commerce, Programmatic, and Data-Driven AdTech/MarTech, where I execute omni-channel, precision marketing initiatives powered by 1P, 2P, and 3P data, achieving high-impact audience segmentation and campaign execution that consistently exceed growth benchmarks. I specialize in architecting full-funnel campaigns that deliver measurable, high-ROI results, overseeing multi-million-dollar campaigns with extensive reach. Leveraging advanced analytics and a deep understanding of media platforms, I have accelerated revenue growth across Reckitt’s Health, Hygiene, and Nutrition portfolios—including brands like Mucinex, Durex, KY, Enfamil, Neuriva, and Airborne—as well as Mars’ Snacking & Confections portfolio and Hain Celestial’s better-for-you brands like Garden Veggie Snacks, Terra Chips, and Celestial Seasonings. My strategies have driven +30% year-over-year growth in DTC and e-commerce and achieved double-digit lifts in engagement, conversions, and customer loyalty, positioning these brands as leaders in competitive markets. A proven innovator in GTM and programmatic strategy, I orchestrate initiatives that yield a distinct competitive edge by anticipating market shifts and adapting to emerging digital demands. My track record includes onboarding strategic partners, pioneering advanced segmentation models, and optimizing media spend for maximum impact, consistently delivering double-digit growth in DTC and E-Commerce channels. With a consultative, results-focused approach, I collaborate closely with cross-functional teams to accelerate digital growth, expand market share, and strengthen brand equity, ensuring alignment with commercial objectives for sustained, high-value outcomes.

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Operations Sales and Customer Success Professional

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SVP of Engineering at Concept Art House | Founder of WebMocha

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Customer-Led Marketing Leader and GTM Strategist

Carmaleta Mitchem

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Highly motivated, detail-oriented, and dedicated professional with extensive cross-functional client service software management experience. I have demonstrated an ability to easily adapt in any environment and embrace challenges as opportunities. I also can build, develop, and inspire top performing teams with measurable performance and productivity improvement. Core skills: Client Relations • Target Marketing • Product Branding • Project Management Product Marketing • Strategic Planning • Data Analysis • Team Development & Leadership Cross-platform Media Analysis • Marketing Analysis

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I have been very fortunate to have had the opportunity to be a part of some great teams with strong leaders who served as my mentors. What I value the most is the diversity of my experiences. I have spent significant time working across the landscape of technology, product management, and client service (sales). Some of my most developed skills include landscaping the market place and determining customer needs that will drive a product’s development and usefulness. Ultimately, the goal is to deliver client value that in turn will generate revenue. I am experienced in writing and executing business cases and product plans. And, I’m equally comfortable working strategically and tactically. My experience in client management affords me the skills to be comfortable in front of clients for needs analysis work, and I can address large groups in presentation and/or training environments.