Company Info for weather.com | IcebreakerMembers
High-performing data and analytics leader with over 20 years of experience driving data-driven transformation and hands-on technical expertise in product-based and consulting companies. A strategic partner dedicated to business support and transformation through continuous process improvement in the face of rapidly evolving technology and markets. Skilled in data management, governance, privacy and compliance, big data engineering, data science, talent management, strategic planning, budgeting, vendor management, and complex program management. Expertise in enterprise data strategy, analytics at scale, agile delivery, business and data architecture, compliance, privacy, data monetization, servant leadership, public/hybrid cloud, ad tech platforms, organizational change management, and platform analytics. Proven track record of leading data-driven business transformation initiatives.
Having experience in various industries, I have developed a deep understanding of the challenges and opportunities organizations face when it comes to leveraging data and analytics to drive growth, improve efficiency and stay competitive. My ability to think strategically and execute tactically, coupled with my strong leadership skills and technical expertise, has enabled me to lead data and analytics teams to success in various challenging environments.
I have a proven track record of delivering results by leveraging my enterprise data strategy, analytics, and data science expertise to help organizations scale their data and analytics capabilities. I am also experienced in implementing agile delivery methodologies and business and data architecture to ensure that data and analytics initiatives are aligned with the overall business strategy. Additionally, I deeply understand compliance, privacy, and litigation. I have implemented privacy by design and user consent management strategies to ensure that organizations are compliant with regulations such as GDPR, CCPA, and LGPD.
I am a servant leader who believes in leading by example, and I am passionate about developing and mentoring team members to reach their full potential. I am experienced in public and hybrid cloud, ad tech platforms, and analytics. I have a strong understanding of the unique challenges and opportunities that organizations face when leveraging these technologies. 
Entrepreneurial and innovative Sales and Business Development Leader with 20+ years of experience helping Brands, Agencies, Ad-Supported Digital Publishers and Platforms improve operational and cost efficiencies that enable them to scale.
PRODUCTS & PARTNERS: Deep knowledge and expertise in Digital Marketing, Digital Media, Advertising Technology, AdTech, MarTech and Media Platforms including SaaS Model Media Platforms, Paid Search, SEM, Social, eCommerce, Retail Media, Retail Media Networks, RMN, Mobile Apps, Programmatic OTT/CTV Video, RTB Video Ad Exchange, DSPs, DMPs, ATDs, Trading Desks, SSPs, Local Media Properties, Re-Seller Partners, Supply Side Platform, Direct IO, Programmatic Direct, PMP, Private Marketplace, White-label Audience Extension, Local TV/Radio Media Properties. 
I am a seasoned visionary leader and change agent with 20+ years of broad, multidisciplinary experience driving transformation with innovations in product development, marketing, and digital technology. I have built my career on a solid foundation of innovative companies that produce globally significant products and place humans at the core of everything they do. My achievements span decades of market-defining advancements: from launching dial-up internet services in an analog world to consulting on SaaS solutions at the largest platform company in the world.
I have a reputation for solving each organization’s most complex challenges, constantly creating new operational efficiencies and solutions while leading others to drive the company forward. With my vast experience, I use tried-and-true methods to drive every decision, lead with authenticity and honesty, and provide clear guidance to stakeholders. This is why I am often chosen to lead our most visible global initiatives.
Leadership is not wielding authority; it's empowering others. To ensure that culture comes first, I pay my experience forward by mentoring newer employees. At Deloitte, my mentor encouraged me to be unapologetically myself; today, I apply the same philosophy to my own mentees. I am especially passionate about empowering women in technology: not only bringing new women into the workforce, but also providing a positive experience for those already here. 
