Company Info for valueclickmedia.com | IcebreakerMembers
Stephen Zangre is a Sales, Sales Operations, Business Development and Organizational leader who partners with CEOs and senior executives to scale organizations during periods of rapid expansion and growth. After spending 20+ years working in Media, Marketing Services, and SaaS organizations from multibillion-dollar brands to startups, the likes of Facebook, Catalina Marketing, Yext, and Holler, Stephen knows what truly drives revenue, partnerships, performance, and culture. His Playbook is his own. What Stephen has found is the importance of connecting, aligning, and embracing the mission and vision of the company, applying the successes and challenges he’s experienced throughout his career, and recruiting and motivating the best players towards a common goal. Anyone that has ever worked with Stephen understands the depths of his commitment to these beliefs as well as his pillars of success; Discipline, Accountability, Communication…but none more important than Mutual Respect. 
B2B Marketing Leader driving growth for AI-driven automation platforms (RPA, Agentic AI, Multi-Agent Systems). I bridge cutting-edge tech and scalable revenue through integrated GTM strategies that turn complex innovations into adopted solutions.
My 15+ year journey began with ValueClick's IPO—witnessing how brilliant technology fails without unified go-to-market execution. Eight M&As later across PE, public, and startup landscapes, I've mastered revenue alignment while navigating constant change.
My Philosophy: Revenue is a Team Sport
Marketing and sales silos kill growth. I build revenue operating systems where teams work as one integrated machine—tracking accounts from first touch to expansion.
How I Deliver Impact:
● Demand Generation: Built multi-channel campaigns generating 200%+ qualified pipeline through content syndication, intent targeting, and conversion optimization. Expert in automation workflows that nurture complex B2B buying journeys.
● Revenue Architecture: Design unified measurement systems tracking entire customer lifecycle. Implement attribution modeling and CAC/LTV optimization aligning teams around shared revenue goals.
● Performance Marketing: Drive growth through data science—A/B testing funnels, optimizing marketing mix, and building lead scoring that predicts revenue outcomes.
● GTM Systems: Implement modern revenue infrastructure using HubSpot, Clay, 6sense, and conversation intelligence. Master embedded workflows from intent data to sales enablement automation.
● Category Positioning: Position AI platforms for market leadership by understanding complex B2B buying decisions. Create thought leadership driving brand awareness and conversions.
My Superpower: Turning multi-threaded enterprise sales into predictable revenue engines. Too many AI companies fail optimizing for MQLs in a world requiring account-based orchestration.
Exploring how AI reshapes how we sell—from GTM engineering to AI-powered demand generation.
My Superpower: Turning the complexity of multi-threaded enterprise sales into predictable, scalable revenue engines. I've seen too many brilliant AI companies fail because they optimized for MQLs in a world that requires account-based orchestration and sophisticated demand capture.
Currently exploring how AI is reshaping not just what we sell, but how we sell—from GTM engineering to AI-powered demand generation and predictive pipeline analytics.
Additional Specialties:
- AI/ML DevOps platforms
- Agentic AI Workflows & Automation
- Digital transformation and Modernization
- SMB-Enterprise Software 
