Company Info for themarketingpractice.com | IcebreakerMembers

I’m a B2B marketer, copywriter, and seasoned creative with a talent for understanding the needs and desires of technical audiences, primarily software developers in the Web3/blockchain space. With 10 years of creative work at agencies and in-house marketing teams, my work has been featured in digital and print marketing across some of the most technical industries, from software developer tools to robotics.
I’ve built my career on my ability to quickly grasp the nuances of complex and technical topics. Presenting complex topics in conversational, natural language is my specialty. Every person just wants to feel heard, and copywriting that’s written with empathy and backed by compelling audience research.
As a manager, I believe in empathetic leadership, fast feedback cycles, and cultivating a goal-driven culture of founded on respect.