Sonobi • Leading the Way in Audience-First Innovations | Icebreaker

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Sonobi • Leading the Way in Audience-First Innovations | Icebreaker

Sonobi • Leading the Way in Audience-First Innovations

Sonobi • Leading the Way in Audience-First Innovations

Innovating Advertising Solutions for a Connected World. Explore our cutting-edge Ad technologies now!

10 members

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sonobi.com

Members

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20-year veteran in digital advertising. Leverages skills, network and industry experience to build collaborative, revenue generating teams. Experience at agency, publisher, and ad tech companies. Served on the executive leadership team for five liquidity events, including an IPO.

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Founder - Autumn Harvest Media

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GM / SVP - Supply & Demand partnerships

Michael Robison

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Natural communicator and team leader with proven ability to motivate, energize and lead to success. Skilled in building synergy between business, teams and partners to support strategic objectives across complex environments. It is a passion of mine to dive deep into data, consumer insights and the competitive landscape in order to strategically develop successful marketing efforts for my clients. Digital Marketing expert with experience in building, managing and optimizing Programmatic campaigns within the Automotive, CPG, Insurance, Pharmaceutical, and Retail verticals. Specialties include campaign Implementation and optimization across all major DSPs (DV360, Xander, The Trade Desk, Tube Mogul, Turn, and Videology), as well as leveraging partners such as Chango, Dstillery, Teads, TripleLift, and ShareThrough. Previous account management experience on: -AT&T -InBev (Anheuser Busch products) -Carnival Cruise Lines -Bayer Animal Health -Enterprise, National, and Alamo Car Rentals -Hyatt -Tissot Additional Certification on: Google Adwords account management, Microsoft Adcenter account management, DART, and Kenshoo.

Bruce Budkofsky

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As the Founder of Brightvue Media Advisors, my mission is to empower media and technology platforms through strategic business development, crafting unique selling propositions, and pinpointing ideal customer profiles. With a deep-seated skill in digital technology, I lead Brightvue with an unwavering commitment to pipeline development and revenue generation. At Prohaska Consulting, where I also serve as a Sr. Client Strategy Consultant, my role synthesizes my expertise in brand partnerships and ad tech to optimize our clients' strategic outcomes. Balancing this dual-hatted role, my work consistently demonstrates a knack for transforming challenges into opportunities for growth and collaboration in the dynamic media landscape.

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Experienced executive, digital marketer and business leader, directing publisher and partner development, and leading media investment, for adtech and martech solutions. Specific domain expertise within full-stack technology offerings, as well as point solutions including DSP, SSP, DMP, DCO. Relationships throughout the supply chain, including supply, verification, attribution, data companies. Legacy relationships within agency, trading desk, and client executives in all major markets. Additional experience within Sales, Success Management disciplines. Focused on delivering business value, and sustainable growth, through a comprehensive approach that includes long term planning, and disciplined execution

Samantha Hoffnagle

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At Times Group, my role as Vice President has been pivotal in expanding multiplatform advertising across North America and Canada, harnessing my expertise in new media and online marketing. The journey over the past three-plus years has been marked by the successful building of a Programmatic Stack and an Audience Strategy that have been crucial in establishing Global Partnerships. Under my leadership, we have launched a self-serve audience platform and introduced yield management services, significantly enhancing our media assets' reach within the US, APAC, and ROW. These initiatives reflect not just a commitment to innovation but also a dedication to delivering value to our partners and stakeholders through strategic business development and cutting-edge online marketing practices.

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Business Development, Publisher Development, SaaS sales, Client Services, Customer Success, AdOperations, Partnerships, Product Management, Contract Negotiations, Publisher Sales, Team Building are some areas of business I do well and enjoy doing. Experienced in ad serving technologies, working with all levels of a sales organization, internal and external clients, advertising agencies, 3rd party ad vendors and the Programmatic landscape. I have a strong believe in all aspects of customer service and professionalism, which is often forgotten about in todays fast paced world. I have re-built programmatic ad stacks. Comfortable working in a fast paced, tight turn-around environment while maintaining a high level of attention to detail. Experienced in and enjoy managing teams.

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I've been developing software professionally for over 8 years and graduated with my CS bachelor's in 2017 before bringing my focus to backend and data engineering. I like solving hard problems!