Company Info for quotient.com | IcebreakerMembers
As a disabled founder, media executive and compassionate capitalist, Celona has always had a love for the point where people and technology meet. From building one of the first car part review websites in the 90s, establishing UGC with Vimeo, to rich media, and helping found the influencer space, he has amassed 24 years of business development experience. This centers around managing and building solution-oriented companies across e-commerce, digital media, DE&I, influencer, social, mobile and now social impact.
Married to his soulmate, girl dad for life...
- Qui Transtulit Sustinet -
Winner Pepsi Fast Pitch - 2016
Top 100 fastest growing companies in the U.S. - Deloitte 2016 # 79 Speakr
Silicon Beach Startup Of The Year - 2021 Finalist Cluster
2025 Mentor SXSW As a seasoned Product Leader, I've spent the past two decades driving innovation and market success in the Media, AdTech, Retail, and Analytics spaces. I have been a technologist in the media and advertising industry since the advent of the mobile internet. Today, digital technology is finally fulfilling its promise of delivering targeted, relevant content to the right person, at the right time, in the right way, with measurable results.
With a proven track record of formulating and executing robust product strategies, I've consistently demonstrated my ability to bridge the gap between technology and business. My unique blend of engineering background and comprehensive business skills enables me to leverage the latest technologies to drive business growth and competitive market positioning.
Throughout my career, I've founded and led multiple companies from inception to market launch, quickly achieving sustainable growth and market success. My expertise in sourcing, acquiring, and integrating technology companies has allowed me to rapidly bring products to market, ensuring a seamless transition for stakeholders.
As a thought leader in the industry, I've been recognized for my exceptional leadership in guiding product management initiatives across software and technology sectors. My comprehensive product and business strategies have delivered long-term market success, earning me invitations to keynote at major industry conferences worldwide.
Throughout my career, I have been passionate about leveraging verified shopper data to deliver personalized digital content that is hyper-relevant and resonant at every stage of the purchase cycle.
Now, with platforms that use data science to power algorithms creating seamless connections between digital and in-store experiences, we can drive revenue for customers while providing savings and convenience for shoppers. This is the true promise of digital technology. With a deep understanding of the rapidly evolving technology landscape, I'm well-equipped to navigate the complexities of today's digital landscape. 
A keen technologist, engineer, and serial entrepreneur, Greg has co-founded two innovative technology firms and been involved with several more from their earliest stages.
Most recently, Greg was the CTO at WECO, where he built out the platform and the team for a high end meal delivery service.
Prior to WECO, Greg helped to build Perch from a five person company to a 200 person company that had raised more than a billion dollars in funding.
Before Perch, Greg was the CTO at Happie and built out the Happie recruiting platform and the team to make it happen.
Before Happie, Greg co-founded LeadsToday, a cutting-edge demand generation platform that uses predictive analytics and marketing automation to help real estate professionals gain more listings. He oversees all of LeadsToday’s product, engineering, and operations efforts.
Prior to LeadsToday, Greg was the CTO of SavingStar, where he architected all aspects of the company’s engineering and technical operations from the ground up. SavingStar brought paperless mobile eCoupons to a national audience, and Greg oversaw integration of its UPC-specific data collection platform in over 26,000 stores nationwide.
Before SavingStar, Greg co-founded and served as CTO at Jingle Networks with Scott Kliger, his co-founder at LeadsToday. Jingle Networks was purchased by Marchex in 2011 for $62.5M.
Greg was also the chief architect for Choicestream, where he helped define and implement the Choicestream recommendation system, which delivered dynamic, personalized content and product recommendations to increase customer engagement.
As chief architect for Narrative Communications, he helped to design and implement the Enliven Rich Media advertising system. Greg received a bachelor’s degree from Middlebury College, with honors in economics and mathematics. 
