Connected by Outcomes | Publicis Collective | Icebreaker

Connected by Outcomes | Publicis Collective | Icebreaker

Members

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Pharmaceutical Marketing and Audience Insights

Steven Rodriguez

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I find media fascinating: a unique balance of science and art. One part number crunching and data mining. One part inference and storytelling. And I love leveraging both sides of the equation when facing a challenge. While I'm an experienced media agency veteran I always look for the bigger communication picture. How does this experience matter to the consumer? What does this interaction add to the brand journey? Why is this message valuable?

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Vibrant media communications professional with 11+ years of experience at best-in-class communications agencies across digital, print and television platforms. Proven ability to develop and execute cross-platform media campaigns across a variety of Fortune 500 CPG, Telecom, Lifestyle and Financial clients. Keeps up-to-date with industry trends and new products through industry events, networking and professional relationships.

Danielle McCann

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Marketing professional with over 13 years of experience in strategic media planning and overall account management. Passionate about how consumer behavior, digital media, technology and data can work together to build result-driven opportunities.

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Director, Digital Media

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Vice President, Product Operations

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Associate Director at Digitas North America

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Passionate Media Strategist focused on creating immersive experiences and positive ROI for many Fortune 500 Brands, leveraging the intersection of Content, Digital and Data.

Alan Silverberg

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Leveraging data to get insights and make smarter marketing decisions. Specialties: Digital Media: Auto, CPG, Entertainment, Teleco, Education, Energy, Retail, Data, DMP, CDP, Measurement, Device Graphs, Audience Profiling, and overall adtech

Michelle Golden

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Michelle Golden is a Senior Director in Communications and B2B marketing. She specializes in brand marketing, communications, and creating impactful partnerships through her time at Known, The Orchard, Superfly, and the Clive Davis Institute of Recorded Music. Michelle is committed to building a stronger entertainment industry through the power of mentorship, having co-founded and programmed ProjectNextUp and the HEROES (Her Original Empowering Stories) conference for three years. Selected as Berklee College of Music's Berklee Today 30 Under 30 and SheSaid.So's Alternative Power 100, Michelle holds a Bachelor's degree in Writing, Literature and Publishing from Emerson College and a Master's in Global Entertainment and Music Business from Berklee College of Music. Michelle starts most mornings with a F45 workout.