Company Info for mediavillage.org | IcebreakerMembers
E.B. Moss is a content strategist, creator and award-winning writer who makes brands and executives more relatable through the art of storytelling, across every platform, and her special ability to bring out the human to human side of B2B marketing.
Her marketing consultancy, Moss Appeal, has produced award-winning collateral, revenue-driving sales promotions, and attention-getting podcasts -- such as the new Trade Up with Angi -- for such clients as A+E, Artcraft Health, DIRECTV, NBCU, Reelz, Sodexo, Sounds Profitable, Vector Health, and Wondery, and pro-social messaging for JDRF to NYC Board of Ed. E.B. also profiles executives via her own upbeat and informative b2b podcast, Insider Interviews with E.B. Moss, including C-suiters from Cadillac to The Clorox Company, NPR to the NFL.
Her career began as an ad copywriter and newspaper columnist, and ultimately led marketing departments for Food Network, Cumulus/Westwood One and Ampersand, devising contextual campaigns for high-profile advertisers. She tapped her reporter skills to become managing editor of MediaVillage, and editor-in-chief for Quigley's The Continuum. Her reputation for balancing sales messaging with engaging journalism led to an SVP content role with Brand Innovators, and now frequently contributes to such trade publications as Cynopsis, The Customer, OOH Today and more.
E.B. is a sought-after speaker and moderator and has conducted panels during such media conferences as CES, IAB, MIPCOM, NAB, Podcast Movement, and SXSW. She also produced the first-ever conference about TV/Podcasting IP crossover, for NATPE.
Specialties:
Multi-platform content marketing;
Branded entertainment; Corporate videos; Executive Profiles;
Sales and sponsorship promotions; social media marketing;
Cause-related marketing;
Partnerships and B2B business development;
Creative direction/production of sales collateral and storytelling;
Podcasting, video, audio, social media;
Copywriting and journalism;
Voiceovers and narration. 
