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Company Info for karima.digital | Icebreaker
karima.digital
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karima.digital
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Karima Williams
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3rd+
Product marketing strategist who transforms Web3 protocols into consumer-friendly experiences that drive real adoption. I've scaled a DeFi protocol to $38.2M in notional value, grown communities from thousands to 50K+, and generated over $450K in revenue through strategic marketing. My expertise lies at the intersection of community building, creator economy, and crypto product marketing. I pioneered "The Factory" activation model that generated 29K+ users (82% viral) in just 2 months. I believe the future of crypto is consumer-focused, where authentic content drives sustainable adoption rather than token hype. This philosophy guides my approach to building lasting growth in Web3. Open to growth and product marketing roles with forward-thinking teams building for the long term.
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