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Homepage - Hill & Knowlton | Icebreaker

Homepage - Hill & Knowlton

Homepage - Hill & Knowlton

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85 members

Contact info

Link

hillandknowlton.com

Members

Robyn Rabinovich

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VP of Marketing at Aurora Cannabis

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Fractional Marketing Consultant scaling mission-driven technology companies

Michal Migurski

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Ruben Theva MBA DIC PG BSC JHons

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With a robust background as a Strategic Digital and Transformation Director. I bring invaluable strategic commercial and global operations experience to every project. My expertise lies in leading the entire spectrum spectrum of a brand's total business and digital transformation, spanning diverse industries and managing multi-level stakeholders and multidisciplinary teams, all while driving global brand awareness. At the core of my approach is meticulous planning, precise process implementation, and innovative strategies for digital transformation. I specialize in driving exponential brand growth through strategic initiatives, resulting in tangible increases in sales, acquisition, and marketing engagement, positioning businesses ahead of the competition. My proactive stance toward exploring new business models and fostering innovations has led me to collaborate with agencies, client-side, consultancies, venture capitalists in dynamic environments, successfully launching a blend of digital and mobile products, solutions and services. My track record speaks volumes about my adeptness in complex problem-solving and my capability to develop and transform brands, guiding them from start-up stages to global prominence. My academic journey. encompassing studies at internationally acclaimed institutions like Imperial and UCL has complemented my practical experience. I've undertaken transformative projects across marketing, strategy, commercial and business realms, gaining exposure to diverse marketing touch-points, cultivating profitable customer partnerships and contributing to global brand development. I am passionate about driving meaningful change and delivering impactful results. Let's connect and explain how I can contribute to your organization's success.... Specialties: Digital Transformation, Client Management & Strategy, Process Implementation, Digital Services, Product Management, Commercial Innovation, Business Development, Team Leadership, Commercial & Business Management, Project Management, Proposition Development, Digital Channels, Change Management, Organizational Transformation, LEAN and Agile Methodologies, Program Management, P&L Management, International Branding, IoT Devices, Machine Learning, Artificial Intelligence, Marketing Strategy, Brand Strategy, Brand Management, Content Strategy, Strategic Thinking, Solution Advisory, Global Operations, Business Transformation, Research, Start-up Development, Market Share, Stakeholder Engagement, Continuous Improvement, Commerce, Multi-Channel, Customer Experience/Engagement, Risk Auditing.

Alicia Palanques Espinàs

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[ex-PwC | ex-Almirall] Founder at CLAN Ventures | Business Transformation & Growth Strategy | Marketing, ESG & Sustainability Consulting | Circular Economy · Fashion Tech · Internationalisation · Brand Acceleration

Rune Wilhelmsen

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Partner & Chief Financial Officer at Paritee AS

Jennifer Lowney

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Global Head of Communications at Citi

Cristina Isidoro Navas

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Marketing, Comms and Social Manager Huawei Consumer Business Group Spain

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A driven, results-oriented and forward-thinking Integrated Marketing Executive with extensive experience in delivering brand-building platforms, creative initiatives, integrated marketing programs and buzz marketing for some of the largest and most successful blue-chip brands. Respected as a strategic and decisive leader, I excel at building collaborative and high-performing cross-functional teams that include brand, agency, media and property stakeholders in order to drive big ideas. I have extensive knowledge and integrate data to develop and implement status-quo-breaking programs that deliver results at the highest level. Highly-regarded team leader providing an inclusive and creative approach, building a culture that celebrates an individual’s role and team contribution through collaboration, empowerment and recognition. I thrive in fast-paced environments where quick decision-making & willingness to create “never-been-done-before” successful marketing programs. CAREER HIGHLIGHTS ✦ Created Taco Bell’s “Steal A Base, Steal A Taco” sports marketing initiative that has woven itself into MLB’s World Series over the past decade, while: ✧ Delivering consistent same-store sales and transaction results ✧ Building brand buzz that results annually in 1 billion impressions across earned and owned media platforms. ✧ 2017 CLIO Sports Award for integrated campaign. ✦ Created and negotiated Taco Bell’s “Live Mas Student Section” that celebrates college student sections as the heart and soul of college football ✧ The program resulted in a 12-year partnership with ESPN worth hundreds of millions in investment. ✧ 2015 CLIO Sports Award for partnerships, sponsorships and endorsements. ✦ Architected Taco Bell’s music strategy, including developing its “Feed the Beat” music initiative. Its mission statement is great music, free food, no strings attached, setting out to redefine partnerships between brands and bands. ✧ Over its 15 year history, the program has introduced bands to fans and includes more than 1500 artists. ✧ It is Taco Bell’s longest standing initiative in its history. ✧ 2014 CLIO Music Award for documentary film "Hello Everywhere" at SXSW with Passion Pit. AREAS OF EXPERTISE Brand Partnerships & Advertising in Music, Sports, Gaming & Entertainment Integrated Marketing || Media & Sponsorship || Sports Marketing Creative & Advertising || Leadership || Business Planning Sponsorship Negotiation || Marketing ROI Promotions || Licensing Social Media Engagement

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I love answering the seemingly unanswerable. Extrapolating the whys from the whats and connecting them to the hows. From immersive experiences to digital products and creative campaigns to transformation strategies, I love thinking, iterating and making things that don't just suck less--but spark joy. Currently, my exploits involve rabbit holing into AI, AR/VR, mixed reality, and blockchain. Specialties: strategic planning, account planning, social media marketing, audience development, branding, media relations, project management, event planning, community relations, interactive marketing, digital, online and mobile marketing, blockchain.

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