Company Info for heihotels.com | IcebreakerMembers
With 10+ years of experience in fintech, SaaS, and customer success, I’ve supported businesses across every stage – from high-growth startups to established enterprise platforms. My background includes scaling marketing operations at American Express, launching digital ecosystems at AXA, and supporting success for mobile companies at App Annie / DataAI (acquired by Sensortower) and Braavo Capital.
At Braavo Capital, I help top-performing subscription app companies scale sustainably through strategic, non-dilutive financing. Our funding solutions are designed specifically for mobile apps with recurring revenue, enabling founders to accelerate growth without giving up equity.
I bring a data-driven, partnership-first approach to growth. Whether your goal is to improve capital efficiency, extend runway, or prepare for a raise, I help founders unlock the value of their app’s revenue to grow on their terms. If you're building a leading subscription app and want a financing partner who understands your metrics and your mission, let’s connect. 
* 15+ years of strong Accounting and Finance leadership
* Held Corporate Controllership roles in global hotel and technology companies
* Senior management’s trusted business partner
* Auditing (BIG 4), financial statements preparation (IFRS & Israeli), treasury, internal controls, and
cost accounting
* Budgeting, cash flow management, P&L analysis, cost savings and revenue growth, feasibility, and ROI analysis, business negotiations
* Authorized to legally work in the US without sponsorship (Green Card holder) I'm a proud Wisconsin native and a passionate entrepreneur deeply rooted in the hospitality and technology sectors. With a Bachelor of Science in Hotel, Restaurant, and Tourism Management, complemented by a Minor in Property Management from the University of Wisconsin-Stout (Class of 2008), my academic foundation has been the bedrock of my professional journey.
As the Founder and CEO of Elite Lake Rentals, I've had the privilege of elevating vacation experiences in Lake Geneva, WI, by offering unparalleled rental services. My entrepreneurial spirit didn't stop there; I ventured into the tech space, establishing 24/7/365 AI, a cold email marketing agency that specializes in white-label outbound services. Our focus is on empowering companies within the proptech, vacation rental management, real estate, and broader tech industries to achieve their marketing goals with precision and innovation.
identified.ai marks another milestone in my entrepreneurial journey, a platform designed to transform anonymous website traffic into tangible sales opportunities. This venture underscores my commitment to leveraging technology to enhance direct sales strategies and optimize advertising expenditures.
My extensive background in vacation rental management, coupled with a profound expertise in SaaS solutions for the industry, has equipped me with a unique perspective on the challenges and opportunities within the hospitality and tech landscapes. I thrive on consulting and offering services that solve real-world problems, driving growth and efficiency for businesses at every scale.
I am always eager to connect with like-minded professionals, entrepreneurs, and anyone looking to innovate and solve problems within their operations. Whether you're seeking to enhance your vacation rental management practices, explore cutting-edge marketing strategies, or simply wish to engage in meaningful conversations about the future of hospitality and technology, I'm here to help.
Let's explore how we can collaborate to create impactful solutions and drive success in your ventures. Reach out to me for consulting services, insights, or even a chat about the potential within our industries. Together, we can achieve more. 
