Strategy Consulting For Payments & Fintech | Icebreaker

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Strategy Consulting For Payments & Fintech | Icebreaker

Strategy Consulting For Payments & Fintech

Strategy Consulting For Payments & Fintech

Edgar, Dunn & Company is an independent and global strategy consulting firm specialising in Payments and FinTech.

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edgardunn.com

Members

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I’m a marketing and communications executive with 15+ years of experience driving growth, brand innovation, and digital transformation across technology, services, and financial industries. At cove, I serve as SVP of Marketing & Strategic Communications, where I lead marketing, revenue operations, communications, and brand strategy for a company that has evolved from its SaaS roots into an AI-first, vertically integrated full-service architecture firm. Over the past three years, I’ve scaled a cross-functional marketing team, consistently delivered more than half of the firm’s project pipeline, and guided the brand through a major transformation and renaming. My expertise spans revenue marketing, ABM, AI-driven marketing operations, brand storytelling, and demand generation. I’m recognized for aligning marketing with business goals, turning it into a growth engine, and developing high-performing teams that deliver measurable results. Past leadership roles also span financial services, fintech, and insurtech, including payments, lending, and insurance, giving me a unique perspective across industries. Outside of work, I stay active in my community through the National Charity League and coaching youth basketball, and I’m always refining the secret ingredients in my award-winning chili. Focus areas: Revenue Marketing & Operations | Brand Strategy & Messaging | Digital & ABM Campaigns | Demand Generation | AI in Marketing | Product Launches | Team Leadership | Industry Expertise (AEC, SaaS, FinTech, InsurTech, Financial Services)

Alison McCauley

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2x Bestselling Author, AI Keynote Speaker, Digital Change Expert. I help people navigate AI change to unlock next-level human potential.

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Strategic consultant and proven business development leader with extensive experience in the fintech and software space. Worked internationally to win and grow business with global enterprise clients in 10+ markets across Europe, the Middle East, Africa and North America. Current focus areas include payments, SaaS, embedded finance, marketplaces and platforms. Tim Grocott-Mason