DX | Data-Driven Strategic Marketing Solutions

DX blends cutting-edge technology with strategic insight to deliver integrated digital solutions from CRM and e-commerce to creative strategy, research, and paid media that drive real growth for your brand. Let’s chat!

Contact info

Link

dxagency.com

Members

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Program Management at Amazon

José Antonio Márquez Russo

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3rd+

Principal Scientist @ Adobe

Jeff Fischer

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3rd+

Award winning media executive and trusted client advisor, with 20+ years of experience driving brand transformation leading strategy, investment, branded content development and execution on behalf of CPG, Auto, Beauty, DTC, Financial, Telecom and Consumer Electronics clients. Demonstrates success identifying business opportunities to conceptualize and orchestrate custom, cross-platform marketing campaigns utilizing Branded Content, TV, Print, Digital, Mobile, OLV & Social to deepen consumer engagement and drive conversations. Strong reputation for building collaborative partnerships with clients, partner agencies and media suppliers, navigating diverse stakeholder needs, and empowering talent to deliver results. Strategic Planning - Branded Entertainment - Content Marketing - Branded Content Development Integrated Marketing - Brand Engagement - Custom Content - Digital Media - Media Strategy RFPs - Contract Negotiations - Closing Deals - Sales

Michael Dub

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3rd+

As a strategic marketing leader and passionate fan of pop culture, I’ve grown audiences and revenue for two decades. I launched Sweet Chameleon as a pioneer in the rapidly growing collectibles space and built tech-enabled solutions that allow fans to create and customize on-demand collectibles from popular sports, entertainment, and gaming IP. I have attracted investors and partnerships with the NBA, MLB, F1-Alpine, etc. for unique and engaging consumer products that combine the best of physical and digital experiences. Whether I’m collaborating with partners or providing meaningful support to businesses, I draw on everything I’ve learned in my time creating transformation at agencies, media companies, and startups. In identifying and pursuing the business risks worth taking, people value my broad skillset and ability to be a change agent to capitalize on market trends and emerging technologies. CONNECTION, COMMUNICATION, CREATIVITY, AND COMMITMENT Anything I’ve achieved has hinged on my ability to build sustaining relationships, communicate clear visions and roadmaps, apply creative thinking to address challenges and deliver excellence. As a serial networker, my connections enable me to plan and activate solutions quickly. For the businesses I’ve founded and for clients, I’ve solved for growth goals through customer acquisition, activation, and engagement. When DXAgency acquired my marketing company, I came on as a partner and grew our revenue 12x by expanding our digital marketing capabilities and winning long-term business with clients like Mastercard. At Sweet Chameleon, I leveraged AI and other emerging technologies to create evergreen offerings that are fulfilled seamlessly and cost-effectively. I’ve been early in spotting and activating market opportunities, starting when I proactively created a $1M licensing business as an entry-level hire at MTV. At Time Inc., I carved out the first digital approach to marketing magazine subscriptions and shepherded in change in a legacy environment. HELPING PEOPLE STAY IN THE GAME I’ve found that resourcefulness and integrity are essential to entrepreneurial success and strive to foster agency and problem-solving in others by modeling these qualities. When hiring and developing talent or investing in startups, I enjoy taking bets on smart people and ideas. Since 2021, I’ve been an advisor with American Corporate Partners, where I support veterans and their families in making career transitions as they leave active military duty.

Nicole Gotthold

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3rd+