Conversionista — Unleash growth potential | Icebreaker

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Conversionista — Unleash growth potential | Icebreaker

Conversionista — Unleash growth potential

Conversionista — Unleash growth potential

Advance your digital experiences. Drive revenue growth. All through an experimentation mindset and data driven culture.

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conversionista.com

Members

Maria Del Riccio

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My role is making sure that product and customer journey strategies are driven by insights rather than gut feeling as well as data informed hypothesis and experiments feed product development decisions. Web analytics, lean conversion optimization cycle, landing page, funnel and checkout optimization persuasive web design and copywriting are some of my strongest skills. Beside evangelizing about lean optimization at Schibsted I have been also speaking at a few conferences: - Conversion Performance Oslo 2015 - Conversion Jam Stockholm 2015 - Webbdagarna Malmö 2015 - Outfox your Competition Conference 2015 - Optimizely Experience Berlin 2015 - Schibsted Growth Conversion Conferences Oslo 2014 - Schibsted Growth Conversion Conferences Stockholm 2014 Also teaching at: - Hyper Island - Digital Data Strategist Program 2015 - Conversion Manager program at Conversionista 2012-2013 - Interactive Communication program at Berghs School of Communication 2014-2015